Med Spa Marketing Agency for Orlando and Central Florida
The short answer: AC Partners is a Miami marketing and PR agency specializing in beauty, wellness, and medical aesthetics brands. We are based in Miami and work with med spas, aesthetic clinics, and beauty, skincare, and wellness brands in Orlando and across Central Florida on social media, Meta and Google ads, content creation, event content, PR, and appointment and booking automation. The day-to-day work runs remotely, and we come to Orlando for content days, openings, and events. Every plan is built compliance-forward for Florida's healthcare advertising and clinic rules.
The Orlando market
Most people know Orlando for its theme parks, but med spa patients here are locals: residents of a metro that keeps spreading outward into new suburbs and master-planned communities. That shapes how a med spa should market.
- A suburban, drive-time market. Patients in Winter Park, Baldwin Park, College Park, and Thornton Park live close to the core, while Dr. Phillips, Windermere, Lake Nona, Lake Mary, and Celebration each have their own shopping centers and their own clinics. Patients rarely cross the metro for a routine appointment, so Google Ads geography, Google Business Profile, and local search need to be built around drive time, not city limits.
- Park Avenue and Sand Lake Road. Winter Park's Park Avenue and the Restaurant Row stretch of Sand Lake Road in Dr. Phillips are hubs of boutique retail and dining, and clinics nearby compete on experience and brand as much as price.
- Lake Nona and healthcare. Lake Nona's Medical City brings hospitals, research, and medical education into the region, and many local patients are used to a clinical standard of care. Clear provider credentials and honest treatment education build trust with them.
- A young, social-first audience. The University of Central Florida is one of the largest universities in the country, and the metro has a large population of young professionals. Short-form video, creator content, and fast DM replies matter here.
- Many new openings. A growing metro means new clinics open often. If you are launching, our 90-day launch plan for a new med spa is a useful starting point.
Florida compliance notes for Orlando med spas
New and expanding Orlando med spas should settle two Florida questions before they advertise.
1. Do you need a clinic license? Florida Statutes section 400.9905 defines a "clinic" under the Health Care Clinic Act and lists exemptions, such as entities wholly owned by certain licensed practitioners. If your med spa is owned by non-practitioners, ask counsel whether you need a license from the Agency for Health Care Administration before you open. 2. Do your opening offers need a disclaimer? Florida Statutes section 456.062 requires a specific statement, in capital letters, in advertising for free, discounted, or reduced fee services by many licensed practitioners. Grand opening specials and free consultations are common triggers, so we build the statement into qualifying ads and landing pages.
This is general information, not legal advice. Confirm your structure and every promotion with Florida healthcare counsel. Our article on compliance-safe med spa marketing covers the claims and content habits that get practices in trouble.
Services for Orlando med spas and beauty brands
Social media management
Monthly strategy, calendars you approve, Reels and carousels, compliant captions, and community management with a privacy-safe reply policy. See social media for aesthetic clinics and our Florida med spa social media offer.
Paid ads on Meta and Google
Search campaigns built around each suburb you serve, Meta campaigns from your best creative, and tracking tied to booked consultations. Ad management starts at $1,500 a month, with ad spend billed separately. See paid ads for med spas.
Content creation
Provider introductions, treatment explainers, and ad creative made to beauty-brand standards. Our team's brand experience includes MAC Cosmetics, Mehron, Rare Beauty, Miss Universe, NYFW, and Swim Week. See content creation for beauty brands.
Event content
Ribbon cuttings, open houses, VIP nights, and product launches, planned and captured so one event becomes weeks of posts. See event content creation.
PR
Opening announcements, provider expertise, local and trade media pitching, and access to 1,000+ paid media outlets through our publishing house relationships. See our PR services.
Appointment and booking automation
Instant replies to new inquiries, reminders, follow-up, and reactivation connected to your booking system, so leads from a busy launch do not slip through.
Book a free strategy call to see what an Orlando plan would include.
Remote plus on-site delivery
AC Partners is based in Miami and works with brands in Orlando. Strategy, ads, social publishing, PR, and automation run inside your accounts on Eastern time, with regular check-ins and monthly reporting in plain language. Orlando is in the same state and time zone as our Miami base, so we schedule regular in-person content days, openings, and events in Central Florida. Between visits, your team can capture footage to our brief.
Why Central Florida brands choose AC Partners
- Specialists. We work only with beauty, wellness, and medical aesthetics brands.
- Launch experience. Social, PR, ads, and booking automation planned together for openings and new treatments.
- Compliance-forward. Florida clinic and promotion rules, platform policies, HIPAA authorization, and creator disclosure built in.
- Founder-led and woman-owned. AC Partners was founded in 2020 by Lauren Barrett, Founder and CEO.
We do not guarantee followers, leads, or bookings. Results depend on your providers, pricing, reviews, and follow-up, and we will tell you plainly what we think marketing can do.
Get started
Email laurenbarrett@ardormarketing.com, call (847) 730-4210, or book below.
Frequently asked questions
Look for an agency that specializes in medical aesthetics, plans local search around Orlando's suburbs, knows Florida's clinic and advertising rules, and reports honestly without guaranteeing results. AC Partners is a Miami marketing and PR agency specializing in beauty, wellness, and medical aesthetics brands, and we work with med spas and beauty brands in Orlando and Central Florida.
No. AC Partners is based in Miami and works with brands in Orlando. Most work runs remotely, and we come to Central Florida for content days, openings, and events.
Yes. We plan pre-opening social, local search, launch PR, opening event content, paid ads, and booking automation together. We also recommend confirming clinic licensing and promotion rules with Florida counsel before you advertise.
Yes. We work with med spas and beauty brands across the Orlando metro, including Winter Park, Lake Nona, Dr. Phillips, Windermere, Lake Mary, and Celebration.
Ad management starts at $1,500 a month, with ad spend billed separately. We recommend a scope after a free strategy call.